What have you learned from your audience feedback?

Audience feedback is something which plays a vital role in the development of any media product. This is why I was determind to take all feedback as constructive criticism and use it to help improve our poster, magazine and trailer, to achieve the best result possible. Throughout the production of our coursework, we constantly had feedback from members of our class and also our media teachers, who were able to give us appropriate feedback as to how we could develop and improve. In order for us to achieve our audience feedback for our final images, we decided firstly to put our film poster and magazine front cover as an image onto "Facebook". The reason my group decided to do this was because we know that Facebook is extremely popular among our target audience and this would give us the opportunity to get appropriate feedback. Magazine Front Cover: This the feed back that we recieved for our magazine front cover, after posting the image onto facebook.

• Most of the feedback was extremely positive and people particularly liked the way we had placed the text "Back" backwards, comparing it to a "visual homophone".


• As well as this they also liked the way we kept the colour scheme throughout, with the reds/blacks and whites as this kept a theme running and also relates back to the film it is promoting.


• However, some feedback said that the tagline "do you wanna play?" could be slightly bigger so that it was more noticable to buyer.

In order for us to get an even greater insight as to how we could improve our magazine front cover we decided to ask the opinion of our class peers as they are more aware of the conventions and forms of a film magazine cover should have.

• The main feedback that we recieved was the fact that the border was not even, making it seem less professional. As well as this people also said that the pictures at the bottom did not follow the colour scheme and the tagline needs to be more noticable and obvious.

Film poster:

• Above is some of the feedback that we recieved on Facebook when it came to the film poster, the majority of people said that they liked the red colour however there was some debate as to whether Ellie should be in red or not. This is because some people said that maybe she should be in a green scale so that it made it seem as if it was in night vision mode but as a group and class we decided that the red kept the theme continuous so we wanted to keep it.


• One of the main positives about our poster was the different fonts that we used, as they were clear and related to the genre of the film.


• It was pointed out that may be the names at the top should be one colour rather than two. The reason we decided to make the last name a different colour and size was because we wanted them to stand out more than the first names.

Film trailer:

We also decided to put our film trailer onto facebook as well and ask for as much feedback as possible. We were able to gather a large amount of feedback from this:

The main feedback we recieved for our trailer was concerning the music at the start.

• A few people said that the music was too loud at the beginning, this made it difficult for the dialogue between Ellie and Lucy to be heard and also acted as a bit of a give away to the rest of the trailer. We agreed as a group that this was a problem so we decided to lower the volume of the music at this point.


• People also agreed that the shots ran well and the continuity flowed, as well as this they liked the way the shots were longer at the beginning and then as the pace built up the shots became faster and shorter.


• Feedback from facebook and class members also agreed that they liked the part were the Lucy pretends to be possessed. This is because they liked the way it builds a sense of faulse tension. This was the purpose of this scene, so we were happy that we were able to achieve this.


• After our class members and media teachers viewed our trailer they all agreed that the shots need to be more varied and disjointed, this is because a trailer are not usually shown in chronological order. In order to resolve this we decided to move the shot of the glasses in between the dialogue scene